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Book/ Research paper Related course  Download code
Important questions with answers  Service Marketing 1
Communication and its significance  Business Communication 2
Consumer Behaviour A European Perspective Third edition  Consumer behaviour 3
Consumer Behaviour  Consumer Behavioue 4
Data base management system  IT 5
Marketing Management by Kotler and Keller  Marketing Management 6
Organization Behaviour  OB 7
Apollo Health and Lifestyle Limited: Retail Franchising in the Healthcare Industry  Service Marketing 8
FINANCIAL MANAGEMENT  FM 9
Advertising and promotion. 6th edition  ASP 10
Research Methodology BRM 11
Laws and Business  Business Law 12
Business Legislation  Business law 13
HUMAN RESOURCE MANAGEMENT  HRM 14
PRODUCTION MANAGEMENT  OM 15
Production and operations management  POM 16
CONCEPT AND NATURE OF SERVICE  Service Marketing 17
Complete book for Mall management  Mall Management 18
Why local brands like FabIndia and Metro are being pursued more by shopping malls Mall Management 19
COMMERCIAL DEVELOPMENT DESIGN GUIDELINES Mall Management 20
The Key of Success in Shopping Centers. Mall Management 21
Behind the big fat Indian mall Mall Management 22
ORGANISATIONAL CHANGE AND INTERVENTIONS complete book  Organizational change and design 23
PBM complete book Product and brand management 24
BRAND SYSTEM  Product and brand management 25
RM complete book  Rural Marketing 26
RFID and Supply Chain Management for Manufacturing Digital Enterprise  Supply chain management 27
Internal Customer Relationship Management (IntCRM)  Supply chain management 28
WAL-MART’S SUPPLY CHAIN MANAGEMENT PRACTICES  Supply chain management 29
Complete book on SM  Strategy marketing 30
Cultural determinants of email communication styles  Business communication 31
Complete book on DM  Digital Marketing 32
A STUDY OF FACTORS AFFECTING ONLINE BUYING BEHAVIOR: A CONCEPTUAL MODEL  Digital Marketing 33
EXPLOITING THE VIRTUAL VALUE CHAIN COMPETITIVE STRATEGY  Digital marketing 34
Consumer behaviour online  Digital marketing 35
Complete book on IM  Industrial marketing 36
Complete book on ISM  International strategy management 37
BARBIE FACES ISLAMIC DOLLS  International strategy management 38
Vermont teddy bear case study  International strategy management 39
Complete book on LR  Luxury retail 40
ITC hotels; designing responsible luxury  Luxury retail 41
2014 Luxury Interactive Benchmarking Study  Luxury retail 42

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